Yan & One
DESCRIPTION
Products, 3D visuals, Brand Campaign, Stand.
The project focuses on Yan & One, a Moroccan luxury beauty brand specialising in high-end cosmetic products. The brand blends modern sophistication with cultural richness, positioning itself as a bridge between tradition and innovation in the beauty industry.
The goal was to create a 3D visualisation of the brand’s cosmetic products and their retail display stand, allowing the brand identity to be communicated not only through packaging but also through its physical presence at the point of sale.
Alongside the 3D work, I also developed a brand campaign for the products, translating the visual direction into digital assets such as paid social formats, emails, banners, and landing page concepts. This ensured the brand narrative was consistently represented across both physical and digital touchpoints.
The stand was designed to highlight the premium nature of the products while ensuring a sleek, accessible display for customers.
The outcome is a cohesive luxury brand presentation: products, campaign, and stand design that together reinforce Yan & One’s identity as a sophisticated, culturally rooted, and modern beauty brand. The project demonstrates how 3D visualisation and integrated digital design can bring a brand to life before physical production, helping align creative direction, design, and brand storytelling.
Products
The main concept & inspiration was the Luxury and Moroccan Heritage. The design draws inspiration from Morocco’s refined craftsmanship, elegant geometric patterns, and warm colour palettes, while maintaining a minimal, modern luxury feel.
For the Research & Brand Analysis, Studied Yan & One’s existing brand DNA and values and researched luxury beauty aesthetics and retail experiences.
3D Product Design I Modelled cosmetic products (packaging, bottles, containers) in Cinema 4D. Focused on details such as textures, reflections, and finishes to reflect premium quality.
Brand Campaign and ads
To extend the impact of the product’s visualisation beyond the physical retail environment, the project also translated Yan & One’s premium aesthetic into digital channels. Paid social formats on platforms like Instagram and Facebook.
Email campaigns and promotional banners followed the same visual direction, clean, luxurious, and culturally expressive, creating a unified digital presence. A dedicated landing page tied the experience together, providing an immersive space where users could explore the products, understand the concept behind the stand design, and engage with the brand story. Overall, the digital rollout reinforced the brand identity consistently across all online platforms, amplifying visibility and strengthening audience connection.
Stand
3D Stand Design I designed a retail stand that embodies luxury and elegance. Considered functionality: product arrangement, visibility, and customer flow. Integrated lighting and materials (gloss and metal) to elevate the luxurious feel. Using different photos of models.
The rendering & presentation of the stand was realistic 3D renders that communicate the product’s premium look and the stand’s retail impact. Ensured the visuals highlight the harmony between product packaging and display environment.
Yan & One
Products, 3D visuals, Stand.